[linux-elitists] fwd: [SLL] Amusement opportunity?

Wendell Cochran atrypa@eskimo.com
Fri Apr 25 06:48:07 PDT 2003


Date: Thu, 24 Apr 2003 08:38:45 -0700
From: Dan Wilder <dan@ssc.com>

[SNIP]
>>`The National Practices is forming a new team to focus on
>>competitive platforms specifically Unix and Linux. This team will
>>work with our customers across the regions and verticals to
>>maximize their investments in Microsoft infrastructure . . . '

> The copy writer's turn of phrase was unfortunate and probably
> unintended.  "Maximize their return on investments" was perhaps
> what was meant.  However there it is on the public record,
> and some might the think the slip to be a telling one.
[snip]


Nor does it require Freud.   Pekka Himanen's _Hacker Ethic_ might do;
add Susan Blackmore's _Meme Machine_ & the sum nears certainty.

Advice to writers: Beware big words, long sentences, & business jargon.
They'll betray you.

Wendell Cochran
West Seattle



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